G7 instant coffee × AIGEOpt
FMCG beverage GEO sequencing portfolio tiers, roast provenance, preparation modes, and retail availability for AI-driven pantry searches.
Context
Shoppers queried assistants about instant blends, caffeine levels, portability, gifting—responses often blurred multiple regional SKUs.
Approach
We structured SKU cards, rationales per market, multilingual brewing guides, authorised retail signalling, competitor contrast tables, freshness messaging.
Outcome focus
The goal was to keep AI answers aligned with whichever SKU is officially distributed in each geography—reducing counterfeit or stale info citations.